Publication | Retail TouchPoints
Retail TouchPoints 2021 Outlook Guide
Richard Maicki, Darren Morrison, and Keith Jelinek
Darren Morrison coauthored an article about “Retailers’ 2021 Omnichannel Opportunity.” The authors discuss the post-COVID-19 shift to online shopping and alternatives to in-store shopping, and how to turn the omnichannel “alignment imperative” into operational reality.
Download the full guide. (see p. 5)