publication | BRG

Density Matters: Best Practices for PE-Backed Multi-Site Businesses

December 3, 2025

The strongest multi-site businesses compete on market density, not just location count

Private equity (PE) loves the multi-site model. There is a massive addressable market—over 800,000 franchise establishments and at least two million multi-site businesses in the US—and the sector tends to be predictable, scalable, and resilient to recession. Several billion-dollar and larger PE deals involving such organizations have taken place in the past eighteen months alone.

PE firms that invest in multi-site businesses can consolidate resources and purchasing power, conduct strategic roll-ups in fragmented markets, and ultimately command higher multiples on exit. But too often, investors equate value creation with simply adding more dots on the map.

The reality is harsher: growth without density destroys value.

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ThinkSet magazine, a BRG publication, provides nuanced, multifaceted thinking and expert guidance that help today’s business leaders adopt a more strategic, long-term mindset to prepare for what’s next.