What the California Consumer Privacy Act of 2018 Means for Your Business
BRG and Baker Hostetler hosted a webinar discussing the scope of the California Consumer Privacy Act of 2018 (CCPA) and tips on what companies may need to do to comply with its far-reaching requirements. Peggy Daley, Tom Brown, and Stephanie Malaska from Baker Hostetler spoke in the webinar.
On June 28, 2018, California enacted into law in record time the CCPA, establishing one of the toughest consumer privacy laws in the United States. Companies collecting, using, sharing, or selling data regarding California residents are subject to the law, which will go into effect on January 1, 2020. Similar to the EU's recently implemented General Data Protection Regulation (GDPR), the CCPA affords certain rights to consumers, including the rights to:
- Know what data is being collected about them and why
- Access, download, or transfer their personal information
- Direct companies not to sell their data
- Compel companies to delete personal data that companies collected about them
Topics discussed included:
- The legislative history of the CCPA and why it matters
- New protections afforded to consumers under the law
- Types of data subject to the law
- Differences between the CCPA and GDPR
- Liability under the CCPA and the risk of consumer class actions under the act
- What companies need to be doing in 2018 and 2019 to prepare for the CCPA
Find out more about BRG's CCPA Readiness Program.