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Big Market Delusion: Electric Vehicles

Rob Arnott, Lillian Wu, and Bradford Cornell

March 2021

Rob Arnott, Lillian Wu, and Bradford Cornell write about the “big market delusion”: when all firms in an evolving industry rise together, although as competitors ultimately some will win and some will lose. They review the electric vehicle industry as a prime example of a big market delusion; and how valuations of electric vehicle manufacturers are simply not sustainable over the long term.

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Bradford Cornell

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