Publication | Total Retail

Back-to-School a Big Opportunity for Retailers to Impress

Keith Jelinek and Rick Maicki

August 8, 2019

Keith Jelinek and Rick Maicki write about the back-to-school (BTS) selling period, the opportunity to connect with shoppers before the holiday season, and consumer expectations for BTS shopping.

Read the article.


Related Professionals

Keith Jelinek

Managing Director

Los Angeles, Century City

Richard Maicki

Managing Director

New York