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Predictive Analytics: Capabilities

BRG’s econometrics and data science experts can help you make the right decisions to grow your business.

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Areas for Growth

Customers

PREDICTING CUSTOMER BEHAVIOR

  • Leveraging a combination of econometrics and data science, BRG can uncover valuable customer insight. Relevant behaviors include potential satisfaction, triggers of dissatisfaction, risk, and mediums most effective at actually changing customer behavior.
  • Identify the suppliers most prone to returns, and most profitable customers via combination of aggregate sales and their profitability.

PREDICTING CREDIT QUALITY AND DEFAULT

  • Accurately predicting your customers' willingness and ability to pay is crucial to subscription-based businesses.
  • Identify most profitable customers via combination of aggregate sales and their profitability, factoring in likelihood to return.

RETURN ON CUSTOMER EXPERIENCE

LOYALTY PROGRAM DESIGN

DEMAND PROJECTION

  • Predict customer demand and its timing with econometrics.

CUSTOMER ANALYTICS

CUSTOMER SEGMENTATION

HIGH-VALUE MARKETS

Investments

INVESTMENT ALLOCATION

RESOURCE UTILIZATION

MARKETING SPEND OPTIMIZATION

Pricing

DYNAMIC PRICING

PRICING OPTIMIZATION

Product

HEDONIC ANALYSIS

Employees

EMPLOYEE ENGAGEMENT

COST OPTIMIZATION